Orlando World Center Marriott Resort Sees 7.23% Click Through Rate

History

Built on over 200 acres of lush tropical landscape, the Orlando World Center Marriott Resort championship golf, award-winning cuisine, and relaxing spa services has made them an ideal location for business or pleasure when visiting the Orlando area

Challenge

The challenge was to drive hotel bookings during the spring promotion targeted to the spring break and Easter target market with a budget of only $2,500.

“Expert keyword research and implementation yielded a high click through rate for this campaign.”

Hillary Bressler, CEO and Founder of .Com Marketing

Process

We ran very specific keywords and drove the visitors to a promotion Spring offer landing page.

Results

We drove 2,694 clicks with a 7.23% click through rate through Yahoo’s pay per click sponsorship program. The bookings were very positive and the client is planning another promotion.