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Sunday
Feb192012

Internet Marketing Campaign Drives Over 14K New Visitors to Website

History

Signature Travel Network came to .Com Marketing needing help building a new website for their Experts2Alaska site. They eventually chose .Com Marketing as their search engine partners. Work was started. The site specializes in cruises to Alaska.

Challenge

The challenge was to quickly brand and create a loud enough call to action to successfully drive traffic to a brand new website.

“This campaign was made successful by utilizing a wide array of internet marketing tactics at the same time. We used a PPC Campaign as well as on page and off page SEO support to drive thousands of new visitors to Experts2Alaska.”
Hillary Bressler, CEO and Founder of .Com Marketing
Process

Since the partnership between .Com Marketing and Signature Travel Network, the Experts2Alaska site has undergone some major changes. A brand new website was deployed and leaps in position on the search engines were seen due to site traffic through paid inclusion, pay per click listings, and an overall branding push through various online media efforts. A new Vacation page and Hot Offers page were finished as well a full media campaign. Metatags and a comprehensive sitemap were also completed.

Results

Through the paid inclusion program, the site has seen a definite rise in traffic. The paid inclusion listings from .Com Marketing have driven 7,867 clicks since the program began. The site was re-evaluated, and new feeds were submitted to the engines on the new pages of the site which increased the traffic flow even more.

Through .Com Marketing’s pay per click campaign for Experts2Alaska, 14,238 clicks have been driven to the site in the months of February, March, April, May, and September.

In conclusion, the number of urls indexed in the engines has skyrocketed to over 1,000 pages indexed. This is partly due to .Com Marketing’s programs, and search engine recommendations.

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